Position Description
Belkasoft, a world-wide leader in digital forensics and incident response software, is seeking a full-time Marketing Director for its US office. The chosen candidate will coordinate our marketing efforts internationally with the focus on North America, and will be responsible for developing and implementing marketing plans, both strategic and tactical.
The position requires a previous experience of working as a marketing director or a marketing lead in the DFIR field. Candidates should feel comfortable working in a small, entrepreneurial environment. Being an important part of the team, you will play a significant role in promoting the company’s products to global markets with the emphasis on the US market.
Qualifications
- Must have prior experience of leading marketing efforts (Marketing Director/Marketing Lead)
- Prior experience of working in a DFIR software company
- Strong interpersonal communication skills. Experience in giving presentations and webinars, and talking to customers
- Good organizational skills; ability to effectively balance multiple responsibilities
- Experience of measuring effectiveness of marketing campaigns and other efforts
Requirements
- Must speak English as a native language
- 2+ years experience as a Manager level or above in Marketing within IT companies (please share your success stories)
- Experience across all marketing channels, including brand-to-brand partnerships
- Experience in marketing content creation (please share examples of your work)
- Analytical mindset with strong attention to detail
Responsibilities
- Plan, run and evaluate international marketing campaigns. Conduct A/B tests to optimize campaigns. Define and track key metrics and deliver reporting and analytics for marketing programs
- Plan marketing budget
- Create and execute demand generation programs, tailored by region, that drive net new leads into the marketing funnel as well as qualified leads for the sales team
- Create corresponding content, including company website content, technical articles, blog posts, emails, etc.
- Conduct product demonstrations and webinars online, develop and conduct presentations for the trade shows and conferences
- Constantly search for marketing opportunities in online and offline channels
- Coordinate company's social networks campaigns, AdWords and other marketing engines
- Work in close contact with the Belkasoft US sales team and the Belkasoft EU marketing team
Why Belkasoft?
- You will develop your career in a rapidly growing digital forensic domain and will get an opportunity to contribute to a safer world—being an important part of the company recognized worldwide
- Belkasoft has and continues to develop one of the leading digital forensic tools in the market. Our customers love Belkasoft X and this is what makes our solution a real pleasure to market
- Belkasoft has demonstrated real, year over year growth over the last decade; enabling us to continually expand our horizons
- World's Top-3 Commercial DFIR tool per Forensic 4:cast Awards in 2021, 2020, 2018
- The management team is engaged with its employees and customers. They are known for a sense of humor and yet express a real empathy towards their colleagues
- Belkasoft is still considered a small to medium sized company and as such, bureaucracy within the company is nonexistent. Answers to your questions and solutions to any issues that may arise, are always an email or phone call away
- A friendly and motivated team
- Flexible work schedule
Interested? Send your CV to hire@belkasoft.com